Never Get So Busy That You Can’t Service Your Customers Properly

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One of the age old problems of small business owners is their inability to continue to provide the same high level of quality products and service when their business starts to get really busy. The old saying, “haste makes waste” is never any truer than when it applies to a small business.

Good Service Leads to Increased Customers
Let’s look at how this scenario unfolds. When the small business owner opens up, he or she usually has a genuine desire to provide the best quality product with the best service and at a fair price. As a matter of fact this is an excellent recipe for success. And sure enough, if they do enough things right, the word gets around and they start getting really busy and profitable.

Short Cuts Lead to Poor Service
This is good. However, like most small businesses, the owner and managers start cutting corners when they get busier. The thought process is they can shave a little time off of the service cycle, or cut back a bit on the quality of the product they are selling, or both, and it won’t really matter; but it does.

Poor Service Leads to Customers Attrition
The interesting thing about their customers is that they can tell the difference between the quality of the first few times they purchased and what they got for their money, and what they get when this company is really busy. It doesn’t take customers long to figure out they are not consistently getting their money’s worth, and make the decision to take their business somewhere else.

Get Back on Track
How can this quandary of sustaining the same high level of quality products and services be achieved? Simple; develop a system that constantly assesses the level of service quality you provide to your customers and clients. When you start to see things get a bit too relaxed, call a meeting with all of your employees and discuss what needs to be done to get back on track toward doing what you did to get busy in the beginning.

You will be able to earn the lifetime loyalty of your customers when you constantly monitor and adjust your quality of service delivery, so it can be the best it can be.


If you are interested in a better career in customer service visit www.customerservicejobs.com


Tom Borg is president of Tom Borg Consulting, LLC. He is a business consultant, speaker, coach and author. He helps companies and organization become more successful and profitable by helping them attract and retain their customers and clients.
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